Cutters Point has been roasting extraordinary coffee and creating community one cup at time for over 20 Years. Great story, but they wanted more help telling this story online.
On previous projects, we'd helped CP discover what they were about: not simply selling fine coffee but inspiring meaningful, adventurous living. For the website, that meant we needed more than a technical tool that was search and mobile friendly. We brought the new Cutters Point website to life with authentic, adventure-inspired photography shot right in Cutters Point's backyard by our own staff photographer.
Cutters Point also needed product photography, social media strategy, and custom coffee-pod packaging, all of which would help them display their updated brand. With these assets in hand, we helped Cutters Point introduce their new brand to the world in a five-week social media campaign.