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Helland Law Group

Branding, Print, Web, Video, Ongoing Marketing

See it in the real world: Helland Law Group's Website

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A fun, family-run firm, Helland Law Group had a vision for a brand that balanced professionalism with humanity. Ironically, they got it in the form of a dog.


First, we crafted a clean logo inspired by Helland’s love of indigenous art. As we started designing stationary, we met Slater, the family dog and a fixture at Helland’s office. He was so cool. He got his own card and title: Canine Liaison.

We knew we’d found the heart of Helland's brand. Calm, fun, and trustworthy, Slater was the perfect symbol for a law firm majoring on competence and compassion not overblown promises and scare tactics. Slater features prominently in everything else we’ve done for the law firm: web design, theater ads, video production, social media branding, and more.

Now that you've seen what we can do, let's schedule a time to hang out.